The Sunshine Coast is known for sensational beaches, year-round beautiful weather, and amazing hinterland. We have world-class eateries. Our infrastructure is growing. And we have some of the biggest numbers of small to medium businesses in Australia. All of these small to medium businesses need SEO strategies to grow. You don’t need to look elsewhere for an SEO service, As Copy That Counts are your Local Sunshine Coast SEO Company who will help you achieve online visibility to grow your business further.
Every brand in every industry needs a website. How else would you show off your unique product or service and market it to the masses? And to market it the masses and ensure people are finding you, you need an SEO strategy that works. This strategy is an investment in your business and offers a high return on investment in the long-term. Compared to Paid Ads or even Social Media Campaigns its also extremely cost-effective, too!
These Are All The Latest SEO Figures That Demand Your Attention!
- 93% of all traffic comes from a search engine!
- 92% of users won’t even visit the second search engine page!
- 93% of online experiences begin with a search engine!
- The top 5 results get 75% of all the clicks!
- Organic search results are 8.5 times more likely to be viewed than paid ads!
- In fact, 70-80% of people ignore paid search results, choosing to only click on organic listings!
- Quality content is the key factor in any good SEO strategy. Improvements in content have been known to increase blog traffic by as much as 2,000%!
- Over 63% of all searches are performed using Google!
It’s simple mathematics. The higher you rank on Google, the more people who are looking for your products or services will find you. The more people that find you, the more chances you have to turn them into loyal customers or brand ambassadors. Websites at the top of the first page on search engine results pages will get exponentially more traffic than those at the bottom of the first page. And people trust websites who are coming up at the top of search engines over those who don’t.
WHY USE YOUR LOCAL SUNSHINE COAST SEO COMPANY?
Local businesses around the Sunshine Coast may assume they need to go to bigger agencies around Brisbane or other capital cities to get the results they seek. Don’t get us wrong. There are several agencies around Australia and the world that can deliver SEO strategies or SEO content that’ll help you achieve your business goals. But if you are going to them only because you think your local Sunshine Coast SEO Company can’t accomplish the same results, or better. You are mistaken.
At Copy That Counts, we have the ability, expertise, and knowledge very few other agencies or people have in Australia. We’ve been working in SEO and producing quality content and SEO strategies since SEO was introduced here. We’ve been contracted to and employed several SEO agencies in our time. And we’ve been behind some of the best SEO strategies for some of the biggest digital agencies, as well as some of the biggest companies in Australia. Our Founder Vanessa has been the Head Of SEO, or Head of Digital Marketing for several massive organisations as well.
Even more recently we’ve been collaborating with many of the big-wig digital marketing agencies around Queensland. As well as major agencies in Sydney, which Vanessa relocated from over a year ago. We have been helping these agencies with their own SEO needs, as well as being the core SEO experts behind the strategies for some of their biggest clients.
These Are The Other Reasons You Should Trust Us, Your Local Sunshine Coast SEO Company;
At The Core Of Our SEO Strategies is Content. Outstanding Content At That!
According to Andrey Lipattsev, Search Quality Senior Strategist at Google, high-quality content and link building are the two most important signals that Google takes into consideration in how they rank your website. 72% of marketers say the single most effective SEO tactic is the relevant content creation.
Business-to-business marketers who create consistent content receive 67% more leads and 97% more site links than those who don’t. Companies who also create ongoing content have 434% more indexed pages than those who don’t. And Updating and republishing old blog posts can increase traffic by more than 100%.
We know high-quality content is a key component of any successful SEO approach. You need the highest quality content on your website, on your blogs and when you guest post on other sites for important back-links back to your own. Google’s even created numerous algorithms around content to ensure you’re doing it correctly such as;
Hummingbird (Launched August 22, 2013):
The Hummingbird algorithm applies natural language processing to determine what the searcher is looking for. Hummingbird is also able to see through black hat techniques like keyword stuffing and low-quality content and penalise content accordingly.
RankBrain (Launched October 26, 2015):
RankBrain has identified superficial content by using artificial intelligence to understand a website’s pages in the index. And use those summaries to align them with search queries. It helps Google to provide more relevant search results for users.
Panda (Updated January 12, 2016):
Panda was a massive algorithm relating to content and focused on duplicate content, thin content, spam and keyword stuffing as well as plagiarism.
Content is key to any SEO strategy that works. You can have the most SEO technically astute site, or have a significant amount of quality backlinks pointing your way. But without creating quality content that answers the questions your audience needs to know. And proves you are an authority on your industry or niche. You’ll never get the rankings or traffic you need to smash your business goals.
At Copy That Counts we’re all about creating exceptional content. It’s in our name and exactly what we do. We’re so good at it we’ve had numerous articles go viral and get shared in the 5000+ times, like this one here. Viral articles are what SEO dreams are made of and help SEO exponentially.
Not only do we create the really good stuff that inspires your audience to like and share, we ensure it accomplishes two things. Appeals to your customer, client, prospect or intended audience. And solves the problem they need to be figured out.
Every piece of content we create for you will always have attention-grabbing and powerful headlines. It will be optimised for SEO purposes including having the target keyword integrated throughout the article. As well as have all the technical backend elements completed.
It will be written for your specific audience and what they care about. It’ll be long enough to count. In fact, the average article that lands on the first-page result on Google consists of 1,890 words. And it will give you the best chance to rank highly on search engines.
As your Local Sunshine Coast SEO Company, We Won’t Promise You Results We Can’t Deliver!
We’ve seen it far too many times. SEO agencies that promise substantial results in a really quick time-frame. It is just not possible. SEO is a long-term strategy that requires significant input each month and a considerable time before you start to see results.
We advise clients that you’ll need at least 6 months before you get the biggest impact of your strategy. Anyone who tells you different is completely misleading you or using black-hat techniques that aren’t sustainable in the long-term, and are likely to get you penalised by Google. That’ll kill your online marketing opportunities permanently.
Some Ranking Factors Are Out Of Your Control!
There are numerous elements that factor into how quickly you rank that are out of your control. If you have a brand new website, with a new domain name and have just started writing content, it could take more time than your competitors who have been around for longer.
If you’re trying to rank highly for hundreds of different keywords against heavy competition, you’ll need to spend far more time than someone who just wants a better chance at ranking locally. Even the website design matters as well as your location. Your target market will even impact how long it takes as well.
The positive thing about SEO is it has a snowball effect. When you begin to start seeing results, you tend to see further results quicker and quicker. If you follow our recommended best practices or the SEO strategy we create for you, we are confident that you’ll see results you need to grow your business over time. And it will be the best investment in your business you’ll ever make.
And These Ranking Factors Are Out Of Our Control Too!
But regardless of all of these, we’re not Google. We’ll create all of our SEO strategies and content with SEO in mind, but how you are ranked is ultimately up to Google and the other search engines and we have absolutely no control over this. We are always upfront and transparent about what we are doing and the strategies we are creating and we will always work in an ethical matter.
Also, for this reason, we only work with one business from each industry to remain ethical and totally focused on getting results for you and not your competition. Nor will we work with clients who are only willing to put in a couple of hours a month on a tiny budget. Not because it’s a problem you can’t afford more, but simply because it doesn’t give us enough room to make an impact in that time-frame because SEO demands more from you than that.
As Your Local Sunshine Coast SEO Company We Have Affordable And Up-Front Pricing (and no contracts!)!
We don’t believe in trapping you into a contract and forcing you to pay a high retainer each month. Most SEO agencies, especially the big ones, have a minimal amount you are expected to pay monthly. Very rarely is that an affordable amount, especially for small or medium businesses. In fact, most agencies we’ve worked with have a minimal amount of $2000 or more. You are obligated to spend this for a period of up to 12 months.
We are always upfront and clear with you that your SEO strategy will take time to be effective. And we recommend you stick with us for at least 6 months to see results. But we’re not going to force you too, either. We want you to stay working with us because what we are doing is succeeding and you stay with us based on merit. And of course, the excellent customer service we provide as well. Not because you are contractually obligated to do so.
We are a local Sunshine Coast SEO Company that is a small to medium business and we tailor our strategies to small to medium businesses as well. We realise you don’t have the biggest budgets. You don’t need to. We don’t charge for things like expensive software because we know you don’t care about having the fanciest reports. You care about the results. So we tailor a personalised strategy to you within your budget that will give you just that!
You Will Receive A Personalised Service with Us, Your Sunshine Coast SEO Company!
Each strategy we create is tailored to your specific business in your specific industry. We don’t have a one size fits all approach, because SEO isn’t a one size fits all solution. Different businesses require different techniques. And SEO is always changing, so we proactively update our tactics to fit into the latest best practices accordingly.
Before we create a strategy for you we’ll undertake;
- A 60-minute briefing session to understand who you are, what your target market is. Your service and products as well as your USP.
- An SEO website review including technical elements like meta tags, h headings, alt attributes etc and check your back-linking portfolio to see where we are starting from.
- We’ll set up or review your Google Analytics and Webmaster Tools, which also helps us understand your current situation and where we are starting from.
- We’ll conduct initial keyword research and establish your key-term and key phrases to target through your content.
- We’ll start creating exceptional content for your website and your blogs for Google to index and get the traffic and rankings you want and publish in your CMS including the SEO technical elements
From there we’ll tailor a specific strategy to your needs. The core focus of most of our strategies involves creating outstanding content for you. However, we may need to spend time fixing technical elements or getting rid of spammy backlinks to put you in the healthiest position first.
And most importantly, our SEO strategies work! So why wait? Get in touch today and see what we can do for you! We will create an SEO strategy for you that’ll get you online visibility and the new clients you need to succeed. Fill out the form below or get a quote today!