The acronym stands for Search Engine Optimisation, but SEO is not just about search engines anymore. It’s a holistic approach to online digital marketing with the purpose of ranking high on search engines such as Google, Yahoo and Bing. It’s to drive your online visibility growth and get you discovered by potential customers.
We are a content marketing agency specialising in SEO Content. We design, research and create content for any of your online needs. We have extensive experience creating content for the soul purpose of getting you to rank on Google, however, we are just at home creating a funny blurb, sales copy or hilarious article for you.
Content marketing is an integrated strategy that involves creating pieces of content like blogs, articles, ebooks, guides etc that target your potential audience online. By getting people to engage with and share it with their own online community brings awareness to your brand and new paying customers.
Also, by having strong content on your website and other high authority publications, Google considers you an industry expert and ranks you accordingly.
For several reasons. Firstly, by answering the questions your potential or current customers need to know starts building a relationship with them. It builds trust and allows them to interact with you as a business. It also keeps them engaged with your product or service.
Content marketing also intertwines with your SEO strategy. In fact, it’s the most important element. More high-quality content online on your own website and other’s means more traffic and rankings to your site.
There are several differences between us and an SEO Agency. At Copy That Counts we focus on what is essentially at the core of any long-term sustainable SEO Strategy – content. We won’t waste time with outdated practices such as keyword dense content, directory submissions and more. We don’t have the mindset of an SEO agency and because of that we write for your audience, not a search engine, which is exactly what Google wants anyway.
Unlike other content marketing or SEO Agencies, we don’t have a fixed price. We will talk to you about exactly what you need for your brand and work out a package to suit you within your budget. This could be a monthly amount. Or a set price for each article or piece of content we create for you. Our prices are extremely competitive and lower than most other agencies.
The most competitive key terms in the world revolve around SEO search terms. As you can imagine ranking for SEO terms against all the huge SEO Agencies is very challenging. Whilst we have over fifteen years experience in content and content marketing, as a smaller team we don’t have the budgets of massive cooperations that spend millions of dollars on their own SEO Strategy. But we also don’t have the overheads of these companies either, meaning we pass the savings on to you.
SEO is not an exact art or science. It’s a continuous process that never stops. However, if you are consistently following best SEO practices, publishing relevant and engaging content and linking to other high authority sites you will see significant results over time. It may feel like a process, but when you start to see the fruits of your labour SEO will have the biggest ROI from all your marketing strategies.
Our writers are a selected bunch of hand-picked native writers. They only deliver the highest quality content for your business needs. Many other agencies outsource their writers at a cheaper rate and, therefore, you are not getting the quality articles your business deserves. With us, you will always get a high-quality writer hand-picked for you that has the best industry knowledge and style suited to your business.
Quite the opposite actually. Google loves all things content. Google wants you to be an expert in your industry and believes you are so when you are able to answer all the questions your audience wants from you in regards to your industry or product. You do so by having the content on your website and other publications that answers the questions a person would type into a Google search.
Google also doesn’t hate SEO either. It has a plethora of SEO tools itself and offers a lot of information for SEOs of what it expects from them and best practices to get traffic and rankings. Most SEO companies are big clients of Google as they pay for AdWords as well, so therefore they try and look after them.
Of course you can. But would you try and fix your toilet if you weren’t a plumber? Would you get out your tools and start working on your car if you’re not a mechanic?
We all have different skill-sets. Personally, I wouldn’t know the first thing about cooking cake, but I do know how to write about it. By getting Copy That Counts to write your content for you, it gives you more time to focus on what you know best, your business.
How much does a car cost? Because firstly, we need to know what kind of car you want. And then we need to assess the right price from there. Otherwise, we can just say somewhere in between 1k and 1 million dollars per month. What we do know is that our rates are highly competitive in the industry because we don’t charge you for a lot of crap you don’t need.